This article started as a background chapter for my German-language Obsidian guide at obsidianguide.de. While writing it, I realized it works just as well as a standalone read, so here it is in English too. If you have ever wondered why Obsidian feels different from other note-taking tools, the answer is not in the app itself but in the decades of ideas it draws from.
Obsidian didn’t come out of nowhere. Behind the app lie decades of ideas, failed experiments, technical standards, and academic research, all aimed at the same fundamental problem: how does a person manage their knowledge in a way that keeps it from getting lost, but instead lets it grow and connect?
The history splits into two parallel threads. The first is the story of ideas around networked knowledge and PKM. The second is the technical evolution of markup languages, which were meant to make writing and structuring text readable for both humans and machines. Both threads converge in Obsidian.
Networked Knowledge
1945: As We May Think (Vannevar Bush) — In the magazine “The Atlantic Monthly,” Vannevar Bush sketched out the Memex concept, which is surprisingly close to what Obsidian can actually do.
Bush described Memex as a device where a person could store books, notes, and other artifacts that could be connected through what he called “associative trails.” That maps pretty directly onto what Obsidian calls bidirectional links.
What Bush criticized back then still rings true today: knowledge is produced in enormous quantities, but we have almost no tools to connect it the way human thinking actually works, which is associative, not hierarchical. The problem was not access to information. It was the inability to build lasting, navigable connections between pieces of it.
Obsidian’s graph structure and backlinks are distilled directly from that idea, even though hardly anyone who uses Obsidian daily has ever read the essay. Online Reprint
1965: Project Xanadu (Ted Nelson) — Ted Nelson coined the term “hypertext” in 1965 and also began work on Project Xanadu, a system he envisioned as a universal library of every document ever written. His central idea was the concept of transclusion: content should not be copied, but embedded directly from its source, with the connection to the original preserved and attribution automatic.
In some ways, Xanadu was more radical than today’s web and more radical than Obsidian: links would never go dead, every connection would be bidirectional, and the origin of any text would always be traceable. That sounds familiar to anyone who knows Obsidian’s backlinks and transclusion, but Nelson was thinking on a global scale.
The project was never finished and is considered one of the most famous failed software projects in history. Nelson worked on it for over fifty years without shipping a version that anyone actually used. That Nelson was right about the core idea is demonstrated by the fact that Obsidian and similar tools now implement in miniature what he had in mind for all of human knowledge. (Wikipedia)
1968: NLS and the “Mother of All Demos” (Douglas Engelbart) — On December 9, 1968, Douglas Engelbart demonstrated a system called NLS (oN-Line System) in San Francisco before an audience of about a thousand computer scientists. It is considered one of the most influential demonstrations in the history of computing. In ninety minutes, Engelbart showed hypertext, the computer mouse, video conferencing, and real-time collaborative editing live, all concepts that would not become standard for decades.
For the history of Obsidian, the hypertext aspect is what matters most: NLS allowed documents to be connected by links and navigated between, at a time when most computers did not even have screens. But Engelbart’s broader ambition is worth noting. He called his research program “Augmenting Human Intellect.” The goal was not to automate tasks. It was to extend what a person could think, remember, and understand by giving them better tools for handling connected information. That framing is essentially what PKM is still about today. Wikipedia
1987: Knowledge Navigator (Apple) — In 1987, Apple under CEO John Sculley produced a concept video showing a vision that was decades ahead of its time: a tablet-like device with an AI assistant that interacts with the user in natural language, accessing a networked system of documents, notes, and external information sources. The assistant does not just passively navigate content but understands context, suggests connections, and prepares information based on what is relevant in the moment.
What makes the video remarkable is not the hardware vision, which admittedly looks a lot like the iPad, but the idea of AI as a navigation layer over a personal knowledge system. The user does not need to search and link manually. Instead, they describe what they need, and the assistant moves through the networked knowledge on their behalf.
That is exactly what tools like NotebookLM, AI plugins for Obsidian, or Claude as an assistant layer over your own vault are starting to make real today. Apple in 1987 did not just anticipate the iPad, they also posed the question that PKM enthusiasts are wrestling with now: what happens when AI actively navigates inside a personal knowledge network? (YouTube)
1990: Hypertext and Hypermedia (Jakob Nielsen) — Before the web existed, hypertext was already a serious research field, and Jakob Nielsen’s 1990 book is one of the clearest summaries of what that research had learned. One of his central observations was the “lost in hyperspace” problem: users navigating a hypertext system often lose track of where they are, where they have been, and how to get back. The more nodes and links a system has, the worse the problem gets.
Nielsen’s proposed solutions, contextual orientation cues, structured overviews, consistent navigation patterns, read directly like a design checklist for modern PKM tools. Obsidian’s graph view, the backlinks panel, and breadcrumb plugins all address exactly the disorientation he described. The fact that his examples were built around Apple HyperCard rather than a web browser is a reminder of how long these problems predate the tools we use today. (Link to borrowing options)
1989–1991: The World Wide Web (Tim Berners-Lee) — Tim Berners-Lee proposed the web in a 1989 memo at CERN, developed it through 1990, and published the first public website in August 1991. What he built was, at its core, a simplified version of what Bush and Nelson had imagined: linked documents navigable through hyperlinks.
The key difference from Nelson’s Xanadu was that Berners-Lee deliberately chose simplicity over correctness. Links only point in one direction. There are no automatic backlinks, no transclusion, no guarantee that a link will still work tomorrow. Berners-Lee later said he knew about these limitations but decided that getting something deployed mattered more than getting it perfect.
The web became simple enough to go global, but it did not actually solve the core problems Bush and Nelson had described. Every “404 Not Found” error is a small reminder of that tradeoff.
From an Obsidian perspective, that is telling: what Obsidian offers with backlinks, graph view, and transclusion is, in a sense, an attempt to retrofit what the web consciously left out when it was built. (Wikipedia)
1995: The Wiki (Ward Cunningham) — In 1995, Ward Cunningham put the first wiki online, which he simply called WikiWikiWeb. The core idea was radically simple: any page can be edited by anyone, any page can link to other pages, and new pages come into existence the moment you create a link that points to something that does not exist yet. The wiki was the first widely used system to make bidirectional thinking practically workable.
Cunningham’s insight was that the barrier to creating a new node should be zero. You do not plan your knowledge structure in advance. You write, link, and the structure emerges from use. That principle is exactly what Obsidian encourages with its “just create a note” philosophy.
The term “wikilink” in Obsidian comes directly from Cunningham’s invention. The double square bracket syntax [[Note Name]] originates in wiki markup and is today the central navigation element in Obsidian. What Cunningham built for collaborative knowledge bases, Obsidian uses as the foundational principle for personal knowledge spaces. (Wikipedia)
1990s: Knowledge Management as a Research Field — Knowledge management, meaning all strategic and operational activities aimed at making the best possible use of knowledge, became a serious research field in the 1990s, primarily in business administration and computer science. The focus was almost entirely on organizations: how does a company preserve the knowledge of its employees, how does it make that knowledge accessible to others, and how does it prevent knowledge from disappearing when someone leaves? Lotus Notes, developed from 1984 onward, was the flagship example: a powerful system for collaborative document management and knowledge databases, built around the logic of the organization, not the logic of the individual thinker. (Knowledge Management)
Personal knowledge management, by contrast, is not about knowledge in a team or organization but about the perspective of a single individual, regardless of whether the context is professional or personal. PKM is explicitly a bottom-up approach that starts with the person, not the institution, and that orients itself around how human thinking actually works: associative, not hierarchical. For Obsidian users, PKM is the relevant frame. The goal is not to manage the knowledge of a department, but to organize your own thinking, connect it, and make it usable over the long term.
1990s: Content Management Systems — Parallel to PKM research, another branch of knowledge organization emerged in the 1990s: content management systems, or CMS. Where PKM emphasizes the individual perspective, a CMS solves the problem at the organizational level: how does a newsroom, a company, or an institution manage large amounts of content, who can edit what, and how is content published in a structured way?
A CMS separates content, structure, and presentation: the author writes text, and the system handles layout and publishing. Well-known examples include WordPress, TYPO3, and Drupal. That separation will sound familiar to anyone who uses Obsidian: you write in plain Markdown, and something like Quartz handles the rendering as a website. The difference is fundamental, though. A CMS is built for publishing and collaboration. Obsidian is built for personal thinking and linking. Publishing an Obsidian vault with Quartz is, in a way, building a highly personal CMS, but one that starts from a completely different philosophy. (A Brief History of the Content Managment System)
Technical Foundations
1986: SGML (Standard Generalized Markup Language) — SGML was adopted as an ISO standard in 1986 and was the first widely used metalanguage for defining markup languages. The core idea was forward-looking: document content and structure should be cleanly separated, and the markup should be machine-readable without replacing the actual text.
SGML was powerful, but correspondingly complex. It was used mainly in publishing, government agencies, and the aerospace industry, anywhere large volumes of documents had to be managed in structured form. For ordinary users it was simply too much effort. Still, SGML laid the conceptual foundation for everything that came after: HTML is an application of SGML, and the philosophy behind Markdown traces back to the same thinking. (Wikipedia)
1991: HTML (HyperText Markup Language) — When Berners-Lee published the first website, he used HTML, a heavily simplified application of SGML. HTML was deliberately pragmatic: a handful of tags, enough to structure documents and link them together, and that was enough to get the web moving.
What made HTML so successful also became its problem over time. Tags like <b> or <font> mixed content and presentation, and as websites grew more complex, HTML source code became increasingly difficult to read. For writing notes or documents it was simply unsuitable. Trying to write a simple article meant fighting through a jungle of angle brackets. The gap between “human-writable” and “machine-renderable” had never been wider. (Wikipedia)
1998: XML (Extensible Markup Language) — XML was an attempt to preserve the best parts of SGML while reducing the complexity. Unlike HTML, XML was not a fixed language with predefined tags, but a flexible system for defining your own markup languages. XML quickly became the standard for data exchange between systems and still underpins many file formats today, including the Microsoft Word document format and the EPUB format for ebooks.
For human writing, XML was just as unsuitable as HTML, arguably more so, because the strictness of the format left even less room for flexibility. But XML did reinforce one important idea: structured, plain-text formats could be both machine-readable and durable. That idea would matter when Markdown came along. (Wikipedia)
2004: Markdown (John Gruber) — John Gruber released Markdown in 2004 with a refreshingly clear goal: a markup language that is just as readable as plain text as it is after being converted to HTML. A heading marked with #looks like a heading even without rendering. Bold text with **double asterisks** is intuitively readable. A list with minus signs is recognizable as a list even without a parser.
That was a small revolution, because Gruber reversed the usual direction: instead of the person adapting to the machine, the markup language adapts to the way people actually write. Markdown spread quickly through the developer community, on platforms like GitHub and Reddit, and eventually became the foundation for a whole generation of writing and knowledge management tools.
One side effect that Gruber probably did not fully anticipate: because Markdown files are plain text, they are also future-proof. No proprietary format, no vendor lock-in, no file that becomes unreadable when a company folds. That property turned out to matter a great deal for tools like Obsidian. (Daring Fireball)
2020: Roam Research and the Backlink Moment — Before Obsidian existed, there was Roam Research. Launched in early 2020, Roam was the tool that brought bidirectional links into mainstream PKM conversations. The idea itself was not new, Bush and Nelson had described it decades earlier, but Roam made it feel immediate and practical in a way that no previous tool had. Every note automatically appeared in the backlinks panel of every note it linked to. The graph grew as you wrote. The community around Roam, vocal on Twitter and in newsletters, turned networked note-taking into a genuine cultural moment.
Obsidian launched in March 2020, just months after Roam had ignited the conversation. It took the same core idea but made a different bet: local files, Markdown, no subscription, no cloud dependency. For users who wanted the linked-thinking model but were uncomfortable handing their notes to a web app, Obsidian was the answer. Without Roam’s proof of concept, it is unlikely the PKM landscape of the early 2020s would have looked anything like it did. And without that landscape, Obsidian might have remained a niche tool for a very small audience.
Obsidian is perhaps the most consistent example of what happens when you treat Markdown not just as an output format, but as the native format for an entire knowledge system. The history above shows that almost every idea it embodies had been described, attempted, or partially implemented before. What Obsidian did was assemble them in a way that was actually usable, durable, and open enough to extend. That combination turned out to be the thing that stuck.


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